The biggest obstacle that any independent film producer faces when producing a movie always comes down to financing. How do you get money? Even if your project is amazing, you still need to reach out to the people with money. How do you accomplish this…especially if you are not an established film producer? I asked a former film producer-turned agent, and he offered me some interesting advice. If you are not established and have not built relationships with financiers, agents or managers, one of the best things you can do is HIRE A CASTING DIRECTOR. ……..Huh? Yes, the first person to spend your money on is a casting director. A casting director has first degree relationships with all the agencies. If she likes the script, she’s going to work her hardest to get the best talent attached to the project. To do this, the first line of attack are the agents. In addition to a plethora of actors, they also have access to financiers, and if they believe the project is good, it’s in their best interest to help you get it financed. In other words, casting directors is a way to “pay” to get access to agents and, in essence, get access to financing. The agents will also help get great talent attached to your project, which again, will attract financing.
Bridge financing is a short term loan which is granted in anticipation of a long term loan. It provides a “bridge” to get to the longer term (and often larger dollar amount) loan that you need to finance your project.
To put it simply, this is a single loan (usually from a bank) where the amount of the loan exceeds the money made from pre-sales. The difference in the amount is referred to as “the gap”.