Agencies act as the central hub in the entertainment system. They are privately run businesses that employ agents who act as middlemen between sellers and buyers. They are not usually the ones making the deals, however, they are the ones who orchestrate them and bring the deal-makers together. A lot of the time, their role is to “package” the deal in order to make certain projects more appealing to buyers. In Los Angeles alone there are over 200 agencies. About ten of these are mid sized and four would be considered large. The four major agencies in Holly ward are Creative Artists Agency (CAA), William Morris Endeaver (WME), United Talent Agency (UTA), and International Creative Management (ICM).
NOTE: Licensed agents are not allowed to receive producer credits on any film.